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Barbie wants girls to be their own bosses | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in July
Megan Haynes

Mattel is hoping to inspire little girls to be their own bosses with a new Career Barbie and business bursary for budding young entrepreneurs.

http://strategyonline.ca/2014/07/14/can-a-barbie-boost-the-number-of-female-entrepreneurs/
 

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